Bounce Rate Explained
Bounce Rate is the measure of how well the users are exploring your site. Lower the bounce rate, better the visitors explore your site. The best way to improve your sites explorabilty is to allign the links are the structure in a click friendly manner. Low bounce rate can result in bookmarking, dedicated readers and even converts if you are into Affiliate Marketing.
Other ways to do this are
- Testing you site - get a group of users to try out your site. Get reviews and such to see how well your site is organized.
- Adding more links and pictures – give the visitors more chances to click and explore your site.
50% and below is normal for a new blog while 75% above is definetly a cause for concern. Change your layout or theme as well.
July 9th, 2008 in
Blogging
